Brand and
WordPress build for
Stillpoint Studio

A WordPress build, class booking flow and local SEO programme for Stillpoint Studio, designed so the owner can run the whole thing herself without ever calling a developer.

Smiley gray created

Client

Stillpoint Studio

Services

Discovery
Strategy
Rollout
Engineering
UI/UX & Design Systems
Web Development
Marketing

Industry

Wellness & Studios

In short

The goal was to carry the calm, unhurried character and philosophy of the studio into a site that converts without pressure tactics . From a restrained palette and generous typography through to a two-step booking flow, every decision was checked against one question: can she run this herself on a Tuesday evening?

Design system

Booking that takes two steps, not six

For the booking flow we cut everything not strictly required to reserve a place. Calm greens and earth tones plus clear, unhurried components create an authentic, welcoming brand presence that fits the audience it serves.

Warm & distinctive

The design system pairs warm typography with a calm, genuinely inviting visual language

The green palette connects the studio to calm and recovery. Clean components create a light, unhurried feel and convey reliability without stiffness. Paired with the softly rounded typography, the result is a coherent, welcoming whole that carries the studio's character authentically.

Logo design Logo design branding
Graphic design branding
Marketing design
Branding business cards design
Promotional materials campaign
Strategy marketing strategy
Web design modern
Promotional materials design strategy
Web design custom design
Textile design marketing

Local campaigns

The focus was plain language and making the practical benefit of a class obvious in the first sentence.

The campaigns “Start Where You Are” and “Just Show Up” were written to build trust and reach people in the moments they are where they already are, local search, maps and social. The aim of the campaigns is to reach the people most receptive, showing how a regular practice helps them slow down despite everything else going on.

Promotional materials design development
Promotional materials marketing
Ad banner marketing design
Outdoor advertising poster
Poster design
Outdoor advertising high attention